Cloud computing has revolutionised the way many businesses access and store their data. While many companies are advocates for the cloud, whether the healthcare industry can safely benefit from cloud solutions has been a topic of debate for many years. Find out how the NHS is keeping patient data secure on the cloud.

Branding has come a long way since plain logos and packaging designs. Now it's all about user experience, building relationships with customers and keeping up with the changing times. If you want to stay ahead of the branding game in the digital era, get ready to dive into this comprehensive guide.

It is no secret that Ecommerce is on the rise and will likely continue to grow in popularity for some time. The internet offers the opportunity to reach a global audience for a relatively low cost. It is, therefore, no surprise that more start-ups than ever before are setting up their shops online, but what makes them choose Shopify? 

TikTok is a free social media app you use on your phone that lets you watch, create, and share videos, often to a soundtrack of the top music hits. Lip-synching, dancing and challenges are the most common forms of content you can find on the app and now it has evolved from a video-creation app solely meant for users to express their creativity, to a marketing and advertising opportunity.

During the coronavirus pandemic, social media platforms and video messaging apps have never been more useful for families and friends to stay in touch. Facebook identified and acted upon this change in social interaction by creating a new feature called ‘Messenger Rooms’, competing with other popular video messaging apps like Zoom.

While many businesses have protective measures in place to manage security threats in ordinary circumstances, it is pertinent to consider how the current climate poses new challenges and opportunities for cyber-criminals and hackers, including the fear surrounding COVID-19 and the sudden increase in remote working.

The latest Google update seems to have delivered positive results for frequently visited sites during the coronavirus outbreak. Google stated that they have never seen as many searches for a single topic over a sustained period of time as ‘COVID-19’, so it is clear that the pandemic has influenced the latest update.

Voice search is growing in popularity, with more and more businesses optimising for voice-based search. In this post, we explain the top voice search statistics, facts and trends that can help you create a good SEO and marketing plan for voice search.

Brandon Akal's security journey has taken him from rural South Africa via the mountains of Afghanistan to the south of England. Helping to set up a network in a desert was one challenge, but IT security throws up many different scenarios and thanks to his experience and knowledge, he has an opportunity to help businesses manage and protect their data.

Understandably, many companies will feel overwhelmed at this time during the Coronavirus outbreak, focusing on protecting their families and staff. While such matters are an absolute priority and should be your primary consideration, for businesses looking to utilise this potentially quiet period to re-evaluate business processes and develop new ideas, we have listed some opportunities to better your business.

Once a luxury, now a norm. Protective measures around the world are being taken after the outbreak of Covid-19. Companies everywhere have rolled out mandatory remote work, which can be a drastic change to what most employees are used to.

In the world of digital marketing, it's crucial to stay one step ahead of the competition which means you need to constantly rethink and develop your marketing strategy. Here are just five ways that you can help refresh your digital marketing in 2020.